🛟 Retention & CS

The number

82 cancel-ends MTD · $420 MRR lostLIVE

Retention & CS · 90d: Cancel-ends ≤85/month (from 110). Estimate is the day-90 run-rate of newly-retained MRR, gross basis, stated honestly: ~

Cancel-save & win-backPayment recoverySupport (drafts-only)In-app / push

This department's scoreboard

open now

fleet actions, 7d ▼ -61 vs prior 7d

—DARK

shipped this week — no closure dates yet

closed all time

On the desk now 7

AGA-164🔴 BY 18 AUG — CANCEL THE DUPLICATE TRIAL on achatnet43@laposte.net (Laurent Frejaville). He holds TWO trialing annual $157 subs on two customer records, both tr
owner AGA · 5 min · impact 5/5
AGA-172💸 FAILED RENEWALS — 70% ALREADY CHASED. The real ask is ~5 people / $530.96, not 39 / $2,759.92. Re-measured live 13 Aug against the dunning lane's own send log
owner AGA · 30 min · impact 5/5
AGA-103💷 THE CUT LIST — ~1h of clicking for ~$1,650-2,180/mo of certain recurring cash. Every one of the 17 fleets points at revenue; NONE points at cost. The 5 Jul CF
owner AGA · 60 min · impact 5/5
AGA-175💷 RULE: our two annual-upgrade prices disagree — 990 Monthly→Annual Upgrade Engine emails monthly members $129 (yearly2, your 21 Jul recognition offer) while th
owner AGA · 2 min · impact 4/5
AGA-174🛟 AUTHORISE R1 SEGMENTS B AND C — 81 members in the cancel-save queue have never been contacted at all. Live 13 Aug: the cancel queue holds **107 members / $1,5
owner AGA · 15 min · impact 4/5
FLEET-74🏷️ FLEET — PRICE-STORY SWEEP: propagate Aga's 12 Aug two-price ruling (AGA-114 option c — $97 = quiz-window price on the paywall + in-window re-pitch; $78.50 =
owner FLEET · 90 min · impact 4/5
FLEET-77🤖 FLEET — DIAGNOSE HOW THE DOUBLE-SUBSCRIPTIONS HAPPEN, SO THE NEXT ONE DOESN'T. Aga ruled 12 Aug on AGA-159: leave the 15 existing double-payers alone, no refu
owner FLEET · 60 min · impact 3/5

What ran without you — last 7 days 6

2026-08-13T08:49P2 Retention / cockpit-wide correction — Aga: 'ok the whole all update in cockpiut' — propagated the corrected churn measurement across EVERY surface, not just the retention tab. 🔴 THE HEADLINE CHANGED: the computed binding constraint flipped RETENTION -> ACQUI…
2026-08-13T08:03P2 Retention / fold + de-stale + mavericks — Resumed Aga's retention ask after the power cut killed the session at its question (nothing had shipped; recovered the dead session's 95KB of research from its transcript rather than re-running it). Her fold-scope answer…
2026-08-12T06:50retention/analytics — Aga asked whether yesterday's cancelled Stripe payments needed investigating. Answer: no — all 3 cancellations in the 11-12 Aug window are cancellation_reason=void_invoice with attempted=false/attempt_count=0/last_paymen…
2026-08-07T08:51P6 Email/Lifecycle — session close: fleet gates hardened + memory — Closed out the Part 5 re-verification session. FLEET UPDATED IN CODE — the durable fix, not just a note: email_lint.py now reads preheader_text via a new _with_preheader() helper that folds the field in as a hidden div, …
2026-08-07T07:41P6 Paid / cockpit-watchdog — 07:05 watchdog false alarm diagnosed + fixed: verify_live_status.py was enforcing the RETIRED $30-40/day Meta cap (SoT amended 9 Jul to $3,000/mo all-platforms; daily_cockpit_email.py got the fix 26 Jul, this checker nev…
2026-08-06T12:26P6 Email/Lifecycle — Aga's two rulings on Part 5 — Aga ruled on the two open questions the Part 5 re-verification surfaced. (1) ARCHITECTURE: 'all welcome sequences should end in a launch sequence' — this supersedes action 4 rather than picking a side in its conflict wit…

The shelf 4

Retention Plan hello@ Email RulesThe 1:1 retention rail's own law — plain prose, no template R1 Cancel-Save — System StateWhat the save lane is actually doing Retention RunbookThe repeatable retention operating procedure

Curated on purpose — the department's current masters, not everything ever written. The full archive stays in the repo.

The agents 4

tma-inbox-reply-drafterDrafts Jesse-voice replies to the GENERAL inbound mail arriving at hello@ — "what is this for", "how do I cancel", "does this work for my shoulder", "
tma-intercom-expertTMA Intercom and in-app/push lifecycle expert — owns everything sent through Intercom (mobile push, in-app messages and Series, Fin, audience building
tma-retention-leadTMA Head of Retention and Customer Success — a subscription-fitness-app retention expert who owns churn end-to-end and the retention KPI tree. Use to
tma-segment-integrity-officerMANDATORY blocking gate on every audience before it is emailed, messaged, tagged or written to ActiveCampaign/Intercom — from any fleet. Verifies the

Generated 2026-08-13 from FLEET_CHARTERS.json · the scoreboard · the queue · the fleet ledger · the agent registry. Never edited by hand.