The Movement Athlete Β· Department

🎯 Funnel / CRO

Annual share β‰₯40% of web new sales β‡’ cash/sale β‰ˆ$82 (0.4Γ—$157 + 0.6Γ—$32.97 blended non-annual). The new $97-annual paywall shipped 31 Jul to do exactly this; the kill-switch (14-day RPV < $6.04) prote

The number

annual 44.1% Β· $86.45/saleLIVE
Funnel / CRO Β· 90d: Annual share β‰₯40% of web new sales β‡’ cash/sale β‰ˆ$82 (0.4Γ—$157 + 0.6Γ—$32.97 blended non-annual). The new $97-annual paywa
RN pre-paywall quizCheckouts v3PaywallOffer ladder

This department's scoreboard

4
open now
8
fleet actions, 7d  β–Ό -1 vs prior 7d
1
shipped this week
1
closed all time

On the desk now 4

What ran without you β€” last 7 days 8

The shelf 7

Customer JourneyPaywall BriefPaywall Annual AbTop Models AnalysisPricing Page HandoffThe pricing surface briefQuiz Funnel β€” Decisions & PlanThe prioritised quiz-funnel plan of recordCheckout URL Map & Use CasesEvery legal checkout link and who it is for β€” never invent a path

Curated on purpose β€” the department's current masters, not everything ever written. The full archive stays in the repo.

The agents 22

Generated 2026-08-13 from FLEET_CHARTERS.json Β· the scoreboard Β· the queue Β· the fleet ledger Β· the agent registry. Never edited by hand.